castrol australia
Castrol is the world's leading specialist provider of lubricant solutions. We are Castrol's primary below the line agency in Australia responsible for product launches, master brand activiations, and sales promotions. We manage the Castrol Edge website, and are responsible for activating and growing the Edge online community.
Hunter - Central Rivers Catchment Management Authority
The Hunter - Central Rivers CMA ("CMA"), which receives funding from both the NSW and Federal governments, invests in practical projects within its region to improve the resilience of the region’s unique landscapes. Following a competitive tender in 2009, the CMA selected (i)mobius and populus to re-develop the CMA website. The CMA had recognised the increasing importance of the digital media channel as a means to communicate with their diverse stakeholders and was looking for a platform which would enable them to quickly and easily publish content to their site with minimal effort. (i)mobius is now working with the CMA to migrate reporting processes for their Small Grants Projects online.
Big Brother - Fourth season
In 2004, Southern Star Endemol appointed (i)mobius to deliver the interactive elements of the reality TV show, Big Brother - from website development, integration with Hutchinson 3 mobile, to editorial and interactive sponsor mangement. As part of delivering this project we developed tailored interactive campaigns for Hutchinson 3, KFC, Nicabate, Reckitts Benckiser and Yahoo Australia & NZ.
